Maybe you’ve mastered the market locally or even nationally, but international expansion is a whole other animal.
Technology has made it easier than ever to explore international markets - from the moment you put up a website, you’re open for business globally. But are you ready? In this panel, learn how to select international markets, evaluate market entry strategies, qualify international inquiries, and service your export customers.
The intersection of technology and international business means different things to different companies. Hear from a tech company with a large and growing international client base, and from a consumer goods firm with a strong online presence. Each company followed a very different path to export markets, but for both, technology was a key part of the strategy.