Ochsner Innovation Stage
New Orleans is recognized internationally for its music history and cultural potency -- but is it known as being a competitive music business hub? From building the brands of artists like Big Freedia, Sweet Crude and Tank and the Banagas, to curating experiences like Bassik and the BUKU Music + Arts Project, and collaborating with brands such as Converse and Complex and artists like Lil Wayne, these local music industry leaders would say so. The question is, how did they do it?
Achieving any sustainable success in the music industry is not easy. These culture builders will share the realities of building competitive platforms and their assessment of New Orleans music business practices, as well as sharing ways to protect New Orleans culture while scaling nationally and internationally recognized brands.
Reeves Price Winter Circle Productions, AEG Presents Gulf Coast, BUKU